If you are upset that in behalf of Trump’s campaign, Cambridge Analytica siphoned personally identifying information on 50 million Americans from Facebook to microtarget voters, chances are that you may be missing the point about what they do and what it signifies. They are involved in psy-op electioneering on at least five continents similar to their efforts for Trump. Their data revelations are consulted in military and intelligence operations around the planet and their gluttony for personal data knows no bounds.
To get a handle on how these machinations play out, take a look at Roberto Gonzales’ (chair of the anthropology department at San José State University) recent article in CounterPunch, which shines a light on how CA and its parent company operate; by no means a complete accounting of the technologies or aims involved but enough to make you lose a few hours of sleep.
Read it, and let me know how happy you are now to expose yourself to social media. The task ahead for the citizenry, as I see it, is to immunize ourselves to behavioral manipulations, regardless of source or intent.